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PRACTICAL INSIGHT

PREMIUM CONTENT

University Loyalty Programs in the Digital Age

The challenge of managing new models in a world without borders

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Because of today’s digital transformation we can imagine a future in which every aspect of society is changing - a future reality that is much more than a technological transformation, but a transformation in our way of life enabled by technology.

But there are some holdouts, such as education and other traditional knowledge areas that have served society for centuries. Digital transformation is threatening the foundations of these knowledge sectors, which, till now, have stubbornly resisted change.

Fernando Silvestre

Senior Manager
Colombia

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